SODO Urbanworks is a recently updated commercial property in Seattle’s bustling “South-of-Downtown” neighborhood. This industrial area is undergoing a renaissance of sorts, led by craftspeople, small businesses and technology companies. The property had recently been rebranded, and they wanted a website to help them with leasing. We saw an opportunity to go further and help them begin to build an identity and a sense of place. In addition to supporting their leasing efforts, this site helps promote SODO Urbanworks as a destination for small businesses, craftspeople, and the public. The space is currently fully leased, and (in part thanks to the great brewers and winemakers who have moved in) it is beginning to attract foot traffic to a previously unexplored part of the city.