PRGN Website

PRGN, the Public Relations Global Network is (as the name implies) a global network of leading PR agencies that collaborate in order to provide specialized local expertise with the reach and influence of a global agency. They needed a site that worked harder to highlight PRGN’s diverse global talent pool and the unique benefits of the network. We transformed the site from an online brochure to a rich and evolving resource for PR clients and professionals. The new site includes interactive features for finding relevant PR professionals based on need and geography, as well as trend pieces, job listings, and deep profiles on partner agencies. The focus was on getting more traffic and more leads in an organic way by delivering more value to visitors. (Tiny Whale was design-only on this one. The site was developed by Mannix Marketing.)