We all know that LED lights are more efficient and last longer, but not all LEDs are created equal, especially when it comes to mission critical infrastructure like street and security lighting. Our client, Evluma, has developed a new LED lamp for decorative fixtures (think town squares, parks, pathways). These are seriously smart lights that are built to last and provide the same beautiful light you get from the less efficient bulbs they replaced.
Working with a combination of existing visual assets and original illustrations, we created a short video introducing the OmniMax and it’s many benefits to the municipalities and utilities who might purchase it. The video is designed for use across multiple channels, including trade shows, web, sales presentations and social media.
Role: Design, Motion Graphics, Production